TALECRAFTERS
GLOSSARY · CONTROL

REFERENCE IMAGE

A picture supplied alongside the prompt to steer composition, style, colour or subject.

ALSO CALLEDimage conditioning

A reference does what a paragraph of adjectives cannot: it shows the model the thing. It is the fastest route to a specific look, and the most common cause of confusion when a team supplies four references pulling in different directions.

One reference, one job. Style here, composition there, subject somewhere else, and say which is which, because a model given a mood board will average it, and an averaged mood board is exactly what slop looks like.

QUESTIONS PEOPLE ASK

How many reference images should I use?

One per intention. If you need style, structure and subject controlled at once, use separate conditioning for each rather than stacking references and hoping.

THEORY IS FREE

Knowing the word is the cheap part.

Running it on a deadline, at volume, without burning the budget is the expensive part. That is the bit we do.

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